LAND & SEA WATCH

I was responsible for the packaging design of the Land & Sea Watch at Ridge. In addition to the packaging, above is an unboxing video that showcases the watch's unveiling experience. Furthermore, I undertook the task of conceptualizing and crafting advertisements, while also providing some of the art direction for the accompanying photography and retouching featured within the product insert. These visuals not only served as compelling marketing materials but were also seamlessly integrated into our web and email campaigns to maximize their reach and impact.

The creation of the packaging and associated marketing collateral was a comprehensive process aimed at ensuring that the Land & Sea Watch not only met high standards of functionality but also delivered a memorable and engaging experience to our customers. From the moment of unboxing to the subsequent interactions with our web and email campaigns, every aspect was meticulously designed to convey the watch's unique features and value proposition effectively.